The reason why it is unanswerable is, I think, that it involves at least two false notions, myths, about how fiction is written. First myth: There is a secret to being a writer. If you can just learn the secret, you will instantly be a writer; and the secret might be where the ideas come from. Second myth: Stories start from ideas; the origin of a story is an idea. I will dispose of the first myth as quickly as possible. The “secret” is skill. If you haven’t learned how to do something, the people who have may seem to be magicians, possessors of mysterious secrets. In a fairly simple art, such as making pie crust, there are certain teachable “secrets” of method that lead almost infallibly to good results; but in any complex art, such as housekeeping, piano-playing, clothes-making, or story-writing, there are so many techniques, skills, choices of method, so many variables, so many “secrets,” some teachable and some not, that you can learn them only by methodical, repeated, long-continued practice — in other words, by work. […] Some of the secretiveness of many artists about their techniques, recipes, etc., may be taken as a warning to the unskilled: What works for me isn’t going to work for you unless you’ve worked for it.
My talent and inclination for writing stories and keeping house were strong from the start, and my gift for and interest in music and sewing were weak; so that I doubt that I would ever have been a good seamstress or pianist, no matter how hard I worked. But nothing I know about how I learned to do the things I am good at doing leads me to believe that there are “secrets” to the piano or the sewing machine or any art I’m no good at. There is just the obstinate, continuous cultivation of a disposition, leading to skill in performance.
The more I think about the word “idea,” the less idea I have what it means. … I think this is a kind of shorthand use of “idea” to stand for the complicated, obscure, un-understood process of the conception and formation of what is going to be a story when it gets written down. The process may not involve ideas in the sense of intelligible thoughts; it may well not even involve words. It may be a matter of mood, resonances, mental glimpses, voices, emotions, visions, dreams, anything. It is different in every writer, and in many of us it is different every time. It is extremely difficult to talk about, because we have very little terminology for such processes.
I would say that as a general rule, though an external event may trigger it, this inceptive state or story-beginning phase does not come from anywhere outside the mind that can be pointed to; it arises in the mind, from psychic contents that have become unavailable to the conscious mind, inner or outer experience that has been, in Gary Snyder’s lovely phrase, composted. I don’t believe that a writer “gets” (takes into the head) an “idea” (some sort of mental object) “from” somewhere, and then turns it into words and writes them on paper. At least in my experience, it doesn’t work that way. The stuff has to be transformed into oneself, it has to be composted, before it can grow a story.
I beg you please to attend carefully now to what I am not saying. I am not saying that you should think about your audience when you write. I am not saying that the writing writer should have in mind, “Who will read this? Who will buy it? Who am I aiming this at?” — as if it were a gun. No. While planning a work, the writer may and often must think about readers: particularly if it’s something like a story for children, where you need to know whether your reader is likely to be a five-year-old or a ten-year old.* Considerations of who will or might read the piece are appropriate and sometimes actively useful in planning it, thinking about it, thinking it out, inviting images. But once you start writing, it is fatal to think about anything but the writing. True work is done for the sake of doing it. What is to be done with it afterwards is another matter, another job. A story rises from the springs of creation, from the pure will to be; it tells itself; it takes its own course, finds its own way, its own words; and the writer’s job is to be its medium.
The writer cannot do it alone. The unread story is not a story; it is little black marks on wood pulp. The reader, reading it, makes it alive: a live thing, a story. […] It comes down to collaboration, or sharing the gift: the writer tries to get the reader working with the text in the effort to keep the whole story all going along in one piece in the right direction (which is my general notion of a good piece of fiction). In this effort, writers need all the help they can get. Even under the most skilled control, the words will never fully embody the vision. Even with the most sympathetic reader, the truth will falter and grow partial. Writers have to get used to launching something beautiful and watching it crash and burn. They also have to learn when to let go control, when the work takes off on its own and flies, farther than they ever planned or imagined, to places they didn’t know they knew. All makers must leave room for the acts of the spirit. But they have to work hard and carefully, and wait patiently, to deserve them.